Social Media Marketing

I’m excited to announce that Alerti is launching their social media monitoring and management in the US and UK this week. With thousands of people already using their French language version, the launching of their English language version is a boon for small and medium size businesses around the world. Alerti’s founders wanted to create a [...]

What is influencer marketing and how can it help my company. Influencer marketing, (also Influence Marketing) is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. It identifies [...]

Following on from the London event of the same name, Social CRM (New York) will explore the latest tools and techniques for implementing social CRM (“SCRM”). How are companies capturing and managing social media data? How can we integrate social media into sales, marketing, research, strategy-making and customer communications processes? How can we store social [...]

We’ve been inundated with requests to hold a training and strategy event for C-level execs, so here it is! Hosted an exclusive London venue, featuring several world-renowned social media experts, and including a gourmet lunch and high-value networking, this is the ultimate social media event for Directors and CEOs. Places are limited, so we advise [...]