Monitoring what is said about us online and finding a way to measure Social Media ROI are the two great challenges facing us all today.
Influence People has brought together thought leaders to share the strongest emerging best practices at their Monitoring Social Media events including this full day conference November 4th in New York followed by a half day “how-to” training event on November 5th.
Constant Contact is both a lead sponsor and speaking on Social Media Monitoring for Small Business. While best known for their email marketing solutions, they have developed Social Media Marketing Solutions and sharing their insights into Social Media best practices in their blog. Mark Schmulen will share how small businesses can effectively leverage and measure their social media marketing efforts without having to invest a lot of time.
Our other lead sponsor is Brandwatch Social Media Monitoring, an online application allowing users to define keywords which are then tracked continually, reviewed and turned into summaries of what is being said on the web about your brand, people and products.
The formal presentations will include case studies, Q & A sessions and panel discussions. There will also be an Exhibition Area including many of the leading social media monitoring and measurement tools and services.
Full details including who can benefit from attending, speakers, specific topics and ticket availability are available on Monitoring Social Media 2010 New York.